A Step-by-Step Guide To Creating Your Own Site
In the previous article, we’ve discussed the top reasons why you need to have your own site. If you’ve decided that setting up a website is important for your business, this article will guide you every step of the way. Detailed below are seven basic steps to help you learn how to start a website.
Step 1 – Plan Your Online Presence.
Any marketing strategy always starts with a good plan. It’s very important to plan the general details of your website and lay out your goals. A properly thought out plan will help you make other important decisions in the next steps and avoid lots of possible mistakes. One of the first essential things to do is devise a website development plan that’s incorporated into your overall marketing process. If you produce print media such as brochures and leaflets, ensure that the content is consistently used on your website. General branding should also be the same. Define your customers and your company’s mission, so you can more easily determine what to include in your site including the services that you offer, what makes your company better than competitors, and why people should choose your products or services. Even if you’re new to website creation and you don’t have enough technical knowledge, our company can completely help you develop a plan that will make your experience easy, quick and hassle-free.
Step 2 – Choose A Domain Name.
The second step on how to open a website involves picking a domain name, which refers to a site’s unique web address (e.g. www.divisionx.com). In the brick-and-mortar world, it’s the same as coming up with a business name. You’d most likely choose your company name as the domain name; however, with the millions of website owners across the globe today, there’s a possibility that your chosen domain name could already be taken. Our company can help you get your domain name and find out the name’s availability with the use of a simple, convenient tool. Selecting a great domain name is crucial to your online success, so be sure to take some careful consideration and brainstorm several creative options for a unique web address. The key is keeping the domain name short and easy to remember for customers.
Step 3 – Choose A Web Host.
Basically, a web host is a company with numerous computers connected to the Internet, hence effectively connecting your web pages to online users worldwide. It’s where you place your website and all your web pages. It’s a comparable situation to renting a shop or office for your business in the real world. You can choose between free web hosts and paid web hosting. Typically, the latter offers more features and advantages such as more space, no advertisements on your site and no bandwidth limits. Moreover, free web hosts are actually only useful if your company plans to advertise through print media and word of mouth. If you select a free web host, your website is essentially useless for online promotion since it will never reach high ranks on search engines. Our company can help you decide, in case you’re confused about which type of web hosting is best for your business.
Step 4 – Include The Right Content.
Take your time in planning and crafting the most appropriate content that you’d like to get included in your site. Focus on your company overview, services, business edge, contact details and other essential information that will help your customers understand your business thoroughly. Be sure not to leave your site incomplete for a long period. One-time visitors may never return again if they see that your website has nothing useful to offer.
Step 5 – Design The Web Pages.
The next step is designing the site. You can either do the process by yourself, or choose a web designer to accomplish the task for you. Our company knows exactly how to open a website, and we offer complete web design services that match your online needs. We guarantee that we will make your site look professional, slick and inviting.
Step 6 – Setting Up Payment Processing.
If your business sells products or services, it’s important that you have a way to accept payment options such as credit cards. If you have a PayPal account, you can consider adding this option along with credit card as a payment button to your site.
Step 7 – Promote Your Site.
Once everything’s smoothly up and running, the last step is promoting your website. You can do this through SEO (Search Engine Optimization), which involves methods such as producing quality web content so your site climbs up in search engine rankings. And of course, you can effectively promote your site by spreading the word to friends, marketing through email and advertising through your brick-and-mortar store, if there’s any.
Learning how to start a website may seem like a daunting process, but if you put enough time and effort into it, you’ll gradually grasp the ins and outs of the online world. Our company has helped numerous business owners start their own websites successfully. With our expert services, you can be assured that your business will be in good hands.